The Saint Lucia Tourist Board (SLTB) has been in high gear promoting the island in the US market as a choice vacation destination. Recently, the SLTB has appeared on highly rated American television stations highlighting Saint Lucia’s unique appeal for tourists seeking a premier holiday experience. On Wednesday, June 28th, the Board’s Marketing Manager for the US, Kelly Fontenelle-Clarke, appeared on NBC 6 In the Mix show with host Roxanne Vargas. Fontenelle-Clarke spoke enthusiastically about Saint Lucia as the preferred honeymoon destination for couples seeking an intimate and romantic escape. A trip to Saint Lucia is part of NBC 6’s annual Ultimate Honeymoon Giveaway Sweepstakes promotion in which the SLTB has participated over the years to drive tourists to the island (Click here to watch the interview).
The SLTB has done a series of interviews on ABC Tampa Bay’s Morning Blend Show with the first airing last Wednesday, June 21 when Executive Chairperson, Agnes Francis, appeared on the travel segment with Elite Travel’s Tammy Levent. Mrs. Francis highlighted Saint Lucia’s diverse range of natural attractions and its appeal as a haven for visitors seeking rejuvenation and wellness. Three subsequent interviews on ABC Tampa Bay will be aired on August 2nd, September 27th and October 18th, 2017. The shows will feature Minister for Tourism, Hon. Dominic Fedee and Marketing Manager for the US, Kelly Fontenelle-Clarke. Each interview will focus on a different aspect of Saint Lucia’s tourism product such as romance and soft adventure.
The SLTB is pressing forward with its mandate to promote the sustainable growth and development of the tourism industry. Its overseas marketing effort is vital to fulfilling this mandate and it will continue to maximise media opportunities such as these to propel the industry toward success.
For more information about the island of Saint Lucia, call 1-800-456-3984, or 1-888 4STLUCIA or visit http://stlucia.org/.